A BBC analysis sheds light on the growing role of "death doulas" - trained people who provide emotional and practical support to people in the final moments of life.
These non-medical companions assist families and patients by being there for them in their final days and hours, guiding them through the dying process and alleviating fear through open communication. They may also assist with organizing memorial services and post-death procedures.
According to experts, the increased interest in this role is related to the fact that many people today have lost basic knowledge about the natural process of death, while increasingly facing long-term illnesses.
Doulas help normalize this process, explaining the physical and emotional changes that occur at the end of life and creating a calmer environment for the patient and family.
However, their role remains controversial, as it is not legally regulated and there are concerns about standards and costs. Despite this, many experts believe that they are filling important gaps in palliative care and family support.
